Research Link

TimeLine
6 months
role
Product Designer & Researcher
tools
Figma & Framer
WITH
Michael Li
Sonia Batheja
Urszula Oszczapinska
Kyla Anderson
Ananya Sriram

Overview

Research opportunities at Carnegie Mellon are highly decentralized, making it difficult for undergraduates to find and navigate them. Our team designed an interactive learning module that centralizes information and guides students through the research discovery process in a clear, approachable way.

My Role

As Product Designer & Researcher, I led user interviews, contextual inquiries, and usability tests to identify pain points in the current system. I synthesized findings into journey maps and insights that informed design decisions. I then created wireframes and interactive prototypes in Figma, iterating based on feedback to deliver an intuitive and accessible experience that helps students confidently pursue research opportunities.

Problem Space

How can we help undergraduate students apply to on-campus research opportunities that align with their professional interests?

Introducing

Research Link: An interactive web module that serves as a centralized hub, guiding students through every step of finding and applying to undergraduate research.

Home Page

A hub where you can find everything you need to prepare to apply to undergraduate research.

What is Research at CMU

Highlights how research varies by discipline and directs users to explore opportunities by selecting their department.

Preparation Checklist

Provides a checklist that guides a step-by-step preparation process for securing a research position.

Templates

Offers a collection of email and resume templates with examples to help students confidently prepare their application materials.

People

Provides resources connecting students to dedicated staff and advisors who can support them in finding and applying for research opportunities.

Getting to know problem

An intensive research semester

We plan on working both independently and with OURSD via secondary research on other universities and the program at CMU, primary research with CMU students from different backgrounds, and modeling using our data.

Secondary Research

What CMU Can Learn from Others

Many universities provide centralized portals or interactive guides that make research opportunities easy to find and navigate. In contrast, CMU’s decentralized system forces students to search across multiple sites and departments, creating unnecessary friction.

Key Takeaways

Learning from the Experts

Our project collaborated with Carnegie Mellon University's Office of Undergraduate Reasearch and Scholarly Development. We were in contact with Director Dr. Richelle Bernazzoli, Associate Dr. Paige Zalman, and Scholar Development Coordinator Alex Johnson. We had the privilege of interviewing OURSD to gain insights into the current state of undergraduate research at CMU

Key Takeaways

Finding research at CMU is confusing and inconsistent—each department runs separately, with opportunities managed by different people and posted in different formats. While OURSD offers advising support, students are still overwhelmed by too many starting points and uncertainty about eligibility or fit.
A full rebuild of CMU’s research website wasn’t feasible—each department runs independently with its own processes, making consistency difficult. OURSD needed a low-cost, low-maintenance solution that would last beyond our team. Also, since research opportunities are managed by individual faculty, once students apply, OURSD has little control afterwards.

Primary Research

Learning from the Student Body

Our team sent out a survey to undergraduate students at CMU to gather insights into the current process that CMU undergraduates experience with finding research.. We received 32 responses across 8 different schools at CMU.

Think Aloud

Our research protocol tries to simulate the initial process of looking for research, from the initial curiosity of what research is to pinpointing a few specific projects they want to participate in and understand who they can contact the individual in charge. We hope through this we could observe the process and understand painpoints and priorities students have during each stage of the process.

Key Takeaways

Interest in Research Topic is Important

Students choose research projects based primarily on interest in the topic.

Deep Nesting -> Lack of Visibility

Resources are buried in deep website structures, making them hard to find.

Students are intimidated and concerned about eligibility

Students feel intimidated and uncertain about whether they qualify for opportunities.

Importance of Visual Organization

Poor visual structure makes it difficult for students to scan and identify relevant projects.

Card Sorting & Site Map

Since our product was going to be a website with a lot of content and resources, we want to make sure that people could navigate and find what they are looking for quickly. We don't want to be like the CMU research websites...

We conducted a open/close hybrid card sorting activity. We knew what content would be in our product and what category it could fall under. But the participants were given the freedom to create a category if needed.
Since our product was going to be a website with a lot of content and resources, we want to make sure that people could navigate and find what they are looking for quickly. We don't want to be like the CMU research websites...

We conducted a open/close hybrid card sorting activity. We knew what content would be in our product and what category it could fall under. But the participants were given the freedom to create a category if needed.

Low-Fi

Wireframes

Based on our sitemap we made, we made a low-fi prototype to user testing. We wanted to make sure the flow makes sense and is what the user expects of the page to match.

Test Plan

Step 1

Before showing the page, ask the testing participant about their expectations of the page

Step 2

Showcase the page to the participant and ask them to think aloud

Step 3

Ask the participant how has the page aligned with their expectations

Key Takeaways

Users are confused on certain wording,

specifically the checklist. The checklist steps were worded as questions, but users were confused of what was being asked of them.

Certain resources were very helpful,

especially the checklists, email templates, and FAQs. But they wished it was more visible in the website, instead of nested.

Still not fully confident contacting relevant people

There was a lack of guidance on who to contact and what they can help, which affected users' confidence in find the right resources.

Expected more information about what research is like at CMU

Users emphasized the importance of this information, especially people new to research. Having more relevant information helps differentiate between research disciplines

Mid Fi

Putting it All Together

From our feedback, we made changes to our sitemap to reflect that and improve navigability.

Information felt too nested
Change: 2 pages → 3 pages
Emphasize importance of ‘Checklist’
Change: Intentional about the organization of information and hierarchy

Wireframe Changes

A lot of participants emphasized the implied importance of a preparation checklist and they stated that they would go check the checklist as one of their first resources. In our low-fi prototype, important information were too nested which is exactly what CMU's website are. We don't want that, so we brought the checklist page to the home page.

When observing the participants' actions and words, we realized that some resources are more likely to be view/prioritized. So we reflected that through visual hierarchy.

The checklist is to guide students through a step by step process to prepare to apply to research opportunities. But the question format was confusing on exact the task was, so we changed the wording to be a statement/phrases.

Key Takeaways

Affinity clustering revealed three main takeaways: students generally had the right expectations for what each page would provide, effective visual hierarchy helped them navigate and understand content, and the density of information along with wording choices significantly shaped their comprehension. These insights emphasized the importance of balancing clarity, structure, and language in the prototype.

Users are confused on certain wording,

specifically the checklist. The checklist steps were worded as questions, but users were confused of what was being asked of them.

Certain resources were very helpful,

especially the checklists, email templates, and FAQs. But they wished it was more visible in the website, instead of nested.

Still not fully confident contacting relevant people

There was a lack of guidance on who to contact and what they can help, which affected users' confidence in find the right resources.

Expected more information about what research is like at CMU

Users emphasized the importance of this information, especially people new to research. Having more relevant information helps differentiate between research disciplines

Hi-Fi/Website

Putting it All Together

Our team decided on using Framer as our website builder since it was less time intensive and designer-friendly. It was also able to be up and running with needing a subscription. So that fit perfectly into our criteria: no-cast and maintenance-free.

Reflection & Next Steps

Our website is now live!

There are still next steps to consider. We have to measure our metrics of success: Engagement, retention, confidence shift, and qualitative feedback.

Our tools to measure are Microsoft Clarity and Google Analytics for:

  • Heatmaps/clicks
  • Post-launch survey (Likert scale)
  • Usage Stats
  • Time spend on page

Reflection

Working in ResearchLink was my first ever experience launching a product 0 to 1 and that's invaluable. Thank you to my team of wonderful people and thank you to OURSD for partnering with us and allowing us to share this tool to so many undergraduate students at CMU!